How to create a Frequently bought together offer?

Ridhu Pharan

Last Update hace 3 meses

Create a frequently bought together offer a in few-step process. This frequently bought together (FBT) bundle will be displayed as a widget on your product page.

1. Click ‘Add offer’ from the Selleasy app's offers page. 

2. Choose 'Product page' and select ‘Frequently bought together’ as the upsell type and click 'Setup offer'

3. The FBT offer allows you to choose ‘Trigger’ products and ‘Offer’ products. 

  • Trigger product is the primary product the customer intends to buy. 
  • Offer products are the upsells you wish to promote along with the trigger product.

Here's how to choose a trigger product:

  • Specific product - View and select the products
  • Tags - Select existing product Tags (eg. Women's clothing, Men's clothing, etc)
  • All products - Select all your products at once

You can also select products based on multiple variants. For example, for a T-shirt, the variants can be Small, Medium, and Large

4. Choosing the offer products

  • Manual - View and select the offer products based on your targets
  • Automatic - This allows Shopify to recommend products automatically from the store

Note: Before setting up an offer; make sure the offer products are in stock, the offer must have an image, and be in active status on the online store

5. You can also enable the ‘Bundle discount’ (optional) to offer discounts to your customers for choosing the ‘frequently brought together’ bundle.

Discount options available are: 

  • Percentage or fixed value

You can set a percentage value to be discounted or set a fixed value that will be deducted from the original cost.


  • Cheapest item free

By enabling this option, you choose to offer the cheapest item in the bundle ‘free of cost’ to the customer. You can use this option when you try to promote 2 upsells along with the trigger.


  • Free shipping

This option allows you to offer your customers free shipping service for the entire order upon choosing the ‘frequently bought together bundle’. 

6.  Make sure to give an ‘Offer name’ (mandatory field) which is only for your internal reference and will not appear on the product page. You can also customize the widget title here.

Here’s how it appears on the product page when you’ve added the widget title and discount text

7.  Once you’ve completed the setup, click ‘Save offer’ and you can now view the new ‘Frequently bought together’ offer for the product.

8.  Verify if the frequently bought together widget appears correctly. If you do not see the widget or if the styling has some issues please reach our 24/7 support team and we'll help you out. 

9. Additionally, you can also customize the position and contents of the widget on the Settings page. Click ‘Edit widget’ to explore the options.

10.  On the ‘Edit widget‘ page, you can customize the position of your FBT widget to appear on the product page. You can also make changes to the widget's layout style, define actions to clicks and add discount conditions.

11. In the ‘Text and translations’ section, you can add or customize the default content and add the widget title, price label, cart button, discount label, etc.

12. Visit the ‘Styling’ page where you can customize your widget styles such as the background colour, widget size, font size, font weight, etc. Make sure to select ‘Frequently bought together’ from the drop-down button of the ‘Preview’ section.

As you scroll down, you can find the 'Common styling' to make common styling changes to the widget of all your offers like button color, text color, border radius, etc,

More widget customization can be done in the 'Custom CSS' section. You can reach us for this extended support.

You're all set! This user guide will help you set up a 'Frequently bought together' offer on your Shopify store with the Selleasy app. 


For more support, click the Chat icon on the bottom right of the page to get 24/7 assistance.

Was this article helpful?

2 out of 4 liked this article

Still need help? Message Us